Stefan and Clair Ianev Share How They’re Changing the Weight Loss Narrative, One Client at a Time
A Combined Force in Fitness
Stefan and Clair Ianev, also known under their brand name S&C Fitness, have a collective experience of over 30 years in the fitness industry. Originating from Australia and currently residing in Avoca Beach, NSW, they’ve devoted their careers to changing lives, particularly for women who’ve struggled with weight loss.
A Journey from In-Person to Online
One of the main challenges they faced was transitioning from face-to-face personal training to a streamlined online coaching model. “We now get equally as good, if not better, results online than we do working with clients in person,” Stefan explains. This transition was crucial in adapting to the changing landscape of the fitness industry and expanding their global reach.
The Source of Inspiration
Inspired by an array of mentors such as Arnold Schwarzenegger, Michael Jordan, and Charles Poliquin, the Ianevs have found a unique way to inspire their clients. Their motivation is to help people feel more confident, happy, and free from the burden of unhealthy lifestyle choices.
Specialty and Personal Triumphs
S&C Fitness specializes in helping women lose stubborn body fat sustainably. “We help them shift their mindset and implement the right eating and exercise habits,” Clair shares. The inspiration for this niche came from Clair’s own experience with an eating disorder, which Stefan helped her overcome.
Stefan is a two-time natural bodybuilding champion with a Masters in Exercise and Sports Science from the University of Sydney. He has educated over 10,000 personal trainers worldwide. Clair is a mother of two and a multiple-time top 3 natural bikini competitor. She has won the INBA Trainer Award four times.
The Next Chapter: Goals for 2023
As for their objectives in 2023, their focus is on their new joint venture, S&C Fitness. “This is the first time in our careers that we’ve come together under one brand. Our goal is to capitalize on our collective strength and provide an even greater coaching experience than we can individually,” Stefan outlines.
Collaboration and Recognition
They’ve both coached numerous women’s bikini and fitness champions. Stefan has also lectured alongside industry bigwigs like Charles Poliquin and Layne Norton.
The Future and Beyond
In a fitness world filled with fad diets and quick fixes, S&C Fitness aims to be a beacon of sustainable health and fitness. “We want to help the industry transition to a more sustainable and healthy approach,” Clair concludes. With their impressive credentials and profound dedication, there’s no doubt they’ll continue to make a meaningful impact.